Grow your business with Affinity
An Affinity programme is really nothing more than an insurance solution for a defined, homogeneous group of customers. The goal is to align insurance with the customer journey this group experiences. With a well-considered and tightly executed programme, our Affinity experts help increase your services and grow your business.
The power of Affinity
Do you have a group of customers who need an additional insurance product? Like, for example, insurance when buying a scooter or a guarantee when buying a hearing aid? Then an affinity programme could be the solution.
Your customers or members can fully benefit from the customised setup, with the ease of online access.
As the selling party, you remain responsible for the sales, marketing and customer service of your product, and Meijers takes care of the IT infrastructure with our back office to insure the products. A win-win situation.
LEV mobility
Laptops
Delivery
Retail en franchise
Bicycles and scooters
Fin tech
Travel
Branches and umbrella organisations
Benefits Affinity
- Brand enhancement
An attractive affinity programme portrays you as a reliable and service-oriented service provider. Additional, innovative services contribute to the recognition and appreciation of your products and services.
- Strengthening relationship
A well-thought-out affinity programme strengthens your position in the customer ecosystem. It creates extra contact moments and loyalty.
- Competitive advantage
An affinity programme makes you stand out positively from the competition. - Financial benefits
Often, an affinity programme increases sales and customer retention with repeat purchases. - Greater customer satisfaction
With an affinity programme, we see higher customer satisfaction scores.
API integration
Seamlessly integrate insurance into your customer journey with our technical infrastructure .
Insurance solution
Discover clever insurance solutions to suit your needs and those of your customers.
Risk bearers
Our underwriting facility gives you flexibility to choose the coverage, price and service you are looking for.
Claim handling
Fully digital claim handling with fast payout.
Expertise and knowledge
Specialist advice combined with data analysis and reporting ensure optimal customer experience.
Matthijs de Jong, Manager Affinity
Matthijs de Jong has extensive experience in insurance and international business. He has been active in the field of affinity since 2006. Previously, he held various positions within stock brokers, a consultancy firm and a bancassurance company. Since 2015, he has been a certified risk management consultant.
‘I love my job because behind the scenes I make a huge impact on the business case of our partners. The knowledge that you are a part of something much bigger, I find compelling.’
Ruud Mortel, Manager Affinity and Strategic Partnerships
Ruud Mortel is at home in all facets of non-life insurance, international business and reinsurance. He held various (management) positions with stockbrokers and insurers. He has been a recognised registered insurance broker since 2003.
‘With a well-designed programme, you really make a positive difference on the end result for a client. Moreover, the road towards it is also fascinating because you make the connection between many internal and external parties. Never a dull moment!’
